About the founder
I'm Corinna. I help teams build meaningful products with data.
I've spent 17+ years in product, leading FinTech and marketplace products at eBay, CBA x15 Ventures and ASB. Today I'm CEO and Co-Founder of Bizzy, and I sit on advisory boards for AI and FinTech companies.
Through InsightsDriven I run workshops for teams at Visa, Westpac, WooliesX and NZ Post, with a pragmatic German approach: connect data to strategy by tracking less, but better.
InsightSpec is that method, turned into a tool. Goals first, clean event names, and a plan your AI coding tool can implement.
The book
The Insights Driven Product Manager
The guide to mastering product metrics, getting better data insights and making more impactful product decisions.
- #1 Amazon new release
- Mind the Product top resource 2025
- Top 22 books for senior PMs
Featured at and written for
- Mind the Product
- Product Aotearoa
- Money20/20
- Leading the Product
- Maven
- Amplitude
- Mixpanel
- CFOtech NZ
What teams say
"If you're a growing SaaS company looking to get serious about product analytics, we can't recommend Corinna highly enough."
"This was a masterclass in the practical use of metrics."
"Corinna's expertise made her the perfect choice to lead these sessions, enabling us to delve deep into mastering data-driven decision-making and focusing on the metrics that really matter."